Shaken, not stirred
A brand distinguishes products and services from those of competitors. When you think of a brand, you usually think of a word or logo, or a combination thereof, and sometimes a shape.
read moreA brand distinguishes products and services from those of competitors. When you think of a brand, you usually think of a word or logo, or a combination thereof, and sometimes a shape.
read moreAs of 1 January 2021, the Dutch Franchise Act is in force. This Act regulates the relationship between franchisors and franchisees, mainly to protect the legal position of franchisees.
read moreThe Franchise Act will (almost certainly) enter into force on January 1, 2021. This will be a historical event for the Netherlands, for it is the first actual Dutch Franchise Act. The impact of the new Act on practices of franchise organizations is major and requires adjustment not only as to method of operation but also of franchise agreements.
Franchise agreements must contain a clause on how goodwill, if any, must be assessed within the franchise company upon termination of the franchise agreement (Article 7:920 Dutch Civil Code).
Today is the day. The Franchise Act has been adopted by the Senate. As of 1 January 2021, the act enters into force. As to several drastic rules a transition period of 2 years will apply (non-competition clause, right of approval and place of business’ valuation), but waiting until 2023 is out of the question.
read moreAfter a long run-up, the Franchise Act is expected to become reality within soon. Franchisors are well advized to anticipate this upcoming law which will most likely have a very brief transitory period.
Content and Introduction of Act:
The Franchise Act has been adopted by the Dutch Parliament on 16th of June.
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